In operation 1879-1909
White granite, c.c., decorated ware, and porcelain hardware trimmings (1878 Price List)
Thin opaque porcelain and hotel ware, white granite, c.c., decorated ware, majolica goods, porcelain, hardware trimmings, etc. (Industries of New Jersey 1882:206)
White and decorated pottery, underglaze printed dinner, tea and toilet ware for the jobbing trade; Belleek, art porcelain, superior opaque porcelain, thin and hotel, white granite and c.c. ware, fine decorated dinner, tea and toilet ware (Board of Trade 1900)
Earthen and chinaware (Industrial Directory 1901)
Electrical porcelain (Industrial Directory 1909)
Majolica, including doorknobs (Snyder and Bockol 1994:140)
“The rapid growth of the Willets’ Manufacturing Company’s works is probably the best indication of the remarkable expansion of the pottery business in the city of Trenton. It is a most fitting circumstance that the large factory which has just been completed by the addition of several large buildings, should have arisen from the nucleus of the first pottery established in Trenton.”
— “Among the Potters.” Trenton Evening Times, Sunday, November 15, 1885.
“The Pottery Enterprise.” Trenton State Gazette, Monday, March 8, 1880.
“Among the Potters.” Trenton Evening Times, Sunday, November 15, 1885.
Harney, W.J. 1929. “Trenton’s First Potteries.” Sunday Times Advertiser, July 7, 14, 21 and 28, 1929.
Cleary, J.J. 1932. “Willets Bros.- Alpaugh & Magowan.” Sunday Times Advertiser, January 24, 1932.
Gaston, Mary Frank. 1984. American Belleek. Collector Books, Paducah, Kentucky.
Frelinghuysen, Alice Cooney. 1989. American Porcelain, 1770-1920. Metropolitan Museum of Art, New York, New York.
Goldberg, David J. 1998. Preliminary Notes on the Pioneer Potters and Potteries of Trenton, N.J.: The First Thirty Years – 1852 – 1882 (And Beyond). Privately published, Trenton, New Jersey.
Hunter Research, Inc. 2005. “Historical and Archaeological Investigations at the Excelsior Pottery Site, Southard Street Bridge Replacement Project, City of Trenton, Mercer County, New Jersey.” Report on file, New Jersey Historic Preservation Office (NJDEP), Trenton, New Jersey.
Other firms at this site:
Willets Manufacturing Company
Block and Lot:
46E-1/24, 53-68, 72, 76
Historic Street Address:
Brunswick Avenue near City Limits; Southard Street; 400 Southard Street
City of Trenton
Robinson, E., and R. H. Pidgeon. 1881. Atlas of the City of Trenton and Suburbs New Jersey: From Actual Surveys and Official Records. E. Robinson, New York, New York. (Plate P: shown as “Excelsior Pottery Works The Willets Mfg. Co.”)
Haven, C. C. 1882. A New Real Estate and Insurance Map of the City of Trenton Including Chambersburg, Millham, and Parts of Ewing, Lawrence, and Hamilton Townships, Mercer County. E.P. Noll & Co., Philadelphia, Pennsylvania. (Shown as “Willets Manufacturing Co. Pottery”)
Sanborn, D. A. 1874. Insurance Diagrams of Trenton. Corrected to 1886. D.A. Sanborn, New York, New York. (Sheet 21: shown as “Willet’s M’F’G Co’s Pottery”)
Sanborn‑Perris Map Company. 1890. Insurance Maps of the City of Trenton, Mercer County, New Jersey. Sanborn‑Perris Map Company, New York, New York. (Plate 18: shown as “The Willets Manuf’g Co. Mfg’s of White and Decorated Pottery, Belleek, and Sanitary Ware”)
Scarlett & Scarlett. 1890. Scarlett & Scarlett’s Fire Insurance Map of Mercer County. Scarlett & Scarlett, Newark, New Jersey. (Plate 77A and 77B: shown as “Excelsior Pottery — The Willets Mfg. Co.”)
Lathrop, J. M. 1905. Atlas of the City of Trenton and Borough of Princeton. A.H. Mueller & Company, Philadelphia, Pennsylvania. (Plate 9: shown as “Willets Mfg. Co. Pottery”)
Sanborn Map Company. 1908. Insurance Maps of the City of Trenton, Mercer County, New Jersey, Volume 1. Sanborn Map Company, New York, New York. (Vol. 1, plate 46: shown as “The Willets M’f’g. Co. Pottery Works”)
|Name in census||Willets M'fturing Co.|
|Number of hands||260|
|Males above 16||175|
|Females above 15||35|
|May to Nov hours||10|
|Nov to May hours||10|
|Total wages in year||70000|
|Full time months||12|
|Value of raw material||60000|
|Value of product||175000|
|Number of engines||1|